Smartphone producer LG is planning on bringing a brand new sequence of smartphones to the market. The brand new sequence will give attention to “distinctive designs and tactile magnificence to set itself aside”. The primary telephone within the sequence can be known as the LG Velvet. In response to the model, the LG Velvet will function distinctive design components together with a brand new raindrop digicam and a symmetrical, flowing kind issue.
LG’s intention with the brand new Velvet system is to create a tool that’s each pleasing to have a look at and premium to the contact. The brand new product roadmap guarantees to be completely different from smartphones that look an increasing number of alike, bar the technical specs. The smartphone may show to be a recent design in a market slowly turning to monotonous designs, set aside solely by minimal modifications and under-the-hood specs.
The LG Velvet would be the first system to implement the corporate’s new branding technique for its cellular gadgets. The model additionally plans on ditching the alphanumerical nomenclature in favor of acquainted and expressive names. The model believes this may assist the patron seize the essence of the system finest suited to his or her persona. The identify “Velvet” can be supposed to evoke photographs of “lustrous smoothness and premium softness”, which the model says are two key traits of the brand new telephone.
“Our new branding displays present tendencies of addressing the distinctive preferences and feelings of the person with a better emphasis on design,” mentioned Chang Ma, Senior Vice President of product technique at LG Cellular Communications Firm. “It’s a extra intuitive strategy that we’re assured will resonate with right this moment’s shoppers and assist us to determine a clearer model identification,” he added.
LG had not too long ago additionally teased a brand new smartphone sequence that can be changing its G sequence of smartphones. As beforehand reported, the brand new smartphone lineup will land available in the market on Could 15. The LG Velvet seems to be this very new telephone. As per earlier studies, the telephone can be a mid-range system and never a flagship-level one. LG has additionally opted for symmetrical curves on the front and back of the smartphone. Which means we are going to see a curved show within the entrance. The corporate is looking this the “3D Arc Design”.
LG Velvet anticipated specs
If earlier studies are to be believed, the LG Velvet may function a Snapdragon 700 sequence SoC with 4G connectivity. Therefore, it’s probably that this might be the Snapdragon 730 or Snapdragon 720G. The telephone can even have a triple-camera setup on the rear.
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