When customers walk down the aisle of a store or browse online for a new product, they’re looking for the best quality and the best price. Most of these shoppers won’t realize it, but they’re also looking for the most attractive packaging, too. Even if you offer the highest quality product in your industry, you’re unlikely to reach your target clientele if it’s not packaged and marketed in an attractive and practical receptacle. Perhaps this is why PCR packaging has become such a popular option for brands and startups seeking easy packaging options. PCR stands for post-consumer resin, and it’s an eco-friendly, durable, versatile solution to all of your branding and packaging needs. Whether you need custom stand up pouches or custom rollstock, PCR can offer a beautiful and sustainable solution to your needs — and customers are sure to love it as much as you do.
PCR packaging isn’t just durable and eco-friendly. It’s also an ideal material for vibrant, high-quality artwork that attracts customers and represents your product perfectly. This is because PCR utilizes resin materials that can easily be optimized for printing. Once the raw materials from recycled waste has been broken down, it is transformed into a film that can be printed on directly. Some manufacturers even use compostable printing inks to further ensure that the final product has a minimized carbon footprint.
In addition to these benefits, it is also typically quite affordable. The utilization of recycled materials allows these packaging products to be created at a relatively low cost, and those savings are passed on to businesses and consumers. This is particularly advantageous for products that have additional features such as QR code packaging. This is a great way to grab consumers’ attention and invite engagement with the product, and it’s easy to do when you use it.
Best Ways to Use PCR Packaging
One of the greatest benefits that PCR packaging offers is its incredible versatility. Are you looking for a material that’s perfect for snack packaging? Do you want to create a product that requires a child-resistant pouch? These are just a few of the ways that you can use PCR packaging to brand and market your product while attracting the eyes of customers with engaging designs. Indeed, PCR packaging is a powerful tool for connecting with customers. Most consumers want to minimize their impact on the environment, and when you use PCR packaging for your product, you’re inviting eco-conscious consumers to buy.
It should be noted, too, that PCR packaging is great for re-use after it’s been used for your products. Though it cannot be re-recycled in the traditional sense, it can still be used for many other purposes, including the creation of clothing and textiles. You may also be able to use it in decking, lumber, and many other “downcycling” purposes. This makes it one of the most eco-friendly and versatile materials you can choose for all of your prouct packaging and branding needs.